29/04/2010 by admin.

Recently Fruit of the Loom have introduced two new colours to their range for 2010. This has broadened the range of colours across several of its most popular lines which includes menswear Valueweight and Heavyweight t-shirts, plus the kids valueweight t-shirt. The new colour replaces Fruit of the Loom’s sunflower yellow and picks up on the current popularity for bright colours on the high street it is both lighter punchier in hue and has received positive responses from their t shirt printing company customers. Two other bright hues are orange and Kelly green, which have also been added to the Heavy cotton tee, Screen Stars Original full Cut Tee and Hooded Sweat. Fruit of the Loom’s Lady- Fit T is now available in Kelly green, too.

Another new colour to the range is charcoal because it is an on trend product and Fruit of the Loom have received many requests from customers to add it to their palate. Charcoal resembles a washed out black and is ideal for creating a fashionable vintage look. It will be added to 6 of its activewear styles. Finally the new Deep Navy colour has now introduced across most styles.

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08/04/2010 by admin.

From the very beginning of t-shirts, there have been t-shirt designers. I think the very first was Robert Knight who started printing an apple on the t-shirts he manufactured, way back in 1851. His company went on to become known as Fruit of the Loom, one of the biggest producers of t-shirts in the world.

Recently it has become very fashionable to have a unique or at least a  short run designer t-shirt. Pop stars pay big names, lots of money for this service. With the development of new technologies for t shirt printing like DTG hundreds of young talented t shirt designers have emerged. I am so impressed by their creativity that I am going to feature some of them in this blog starting with a young designer called Nicebleed who comes from the Philippines.

The design on the left is called Mr Typo and on the right is A Mad Beast

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27/03/2010 by admin.

If you are planning an event for your company and want to give something away to your customers, a printed t-shirt with a message about your company is a cheap and effective solution.

It might be an outdoor event with lots of staff needing to be recognizable to the customers, again an easy solution is to use printed t-shirts .

As the t-shirts will have a very short life span, sometimes just one day, you do not have to spend a fortune. The rise of the Valueweight t-shirt has come of age with the Fruit of the Looms range. This includes t-shirts in a massive range of colours and sizes for men, women and kids.

For 2010, Fruit of the Loom have increased their range to include 3 new styles, such as long sleeve, fitted shape and v-neck.

This type of t-shirts is positioned perfectly to fill the gap between “cheap and nasty” to “high quality” but too expensive to use as a give away.

So the next time you are planning some form of event for your company, consider t-shirts to make your staff easily recognizable and professional. If you need to produce a give away, the value weight t-shirt makes the perfect medium  for your company message.

Of course it is not just the affordability of the t-shirt. With DTG or Direct to Garment printing you can print the t-shirt with the same flexibility of printing onto a piece of paper, with the added benefit of cheap short runs, because of the low startup charges of DTG.

Posted in valueweight, Fruit of the Loom, T-shirt, DTG printing | 1 Comment »

10/03/2010 by admin.

If ever there was a reason for a t-shirt printing job to go wrong, it is clothing that ends up the wrong size. The manufacturers are partly to blame because for example a large in a Fruit of the Loom is quite different to a large in a Gildan. This problem gets far worse when you get into womens clothing. Different brands have a very different concept of what a size 8 is, according to the age group and demographic their products are aimed at. If they design for the more mature women a dress size 10 could be closer to a dress size 14 of a younger producer.

Of course this is not too much of a problem if you have a shop with a changing room facility. The trouble starts when you have an on-line clothing catalogue. At typical senario would be that a company is having an exhibition with about 20 staff maning the stand. A great deal of effort goes into the t-shirt printing design, so that everyone will look great on the day. Then someones secretary is given the task of collecting all sizes of the staff. This usually is done by either a memo or a phone call requesting their size. Back comes a mish-mash of sizes ranging from 38″ chest to medium and also dress size 14. This either get sent on in its raw entirety to the t-shirt printer or the secretary takes it upon herself to do the conversition.

Finally the member of staff attending the exhibition (usually a man) who was asked their size, did not have a clue what size they were because their wife has bought all their cloths for the last 10 years. He still think he is a medium, when he grew out of being a large last Christmas. I don’t think any man (me included) knows what neck size he is without taking off his shirt!

Of course, come the day of the exhibition when everyone turns up in t-shirts 3 sizes too small or large, it is the t-shirt printing company that gets the blame.

Posted in Gildan, Fruit of the Loom, size | No Comments »